"Ride Magnet"

Uber is an app service that connects passengers with hired drivers to navigate them to their destination. Uber does all the work for you, no more having to hail for a taxi cab or waiting outside in the rain. The app gives you an alert when it arrives to your destination. The concept for this campaign is to show that a car ride is easy with Uber. 

Art Direction : Mark & Natasha
Copy : Natasha

// 1 Sidewalk Billboard ad (Interactive)
// 1 Guerilla bustop ad
// 1 Website banner ad (Interactive)